Swipe Right on These Exterior Paint Colors for Staged-to-Sell Homes in 2025

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We’re sharing all our insight on home staging and paint trends to help you prepare your home for a competitive market. First impressions are everything and one of the easiest ways to make a lasting impact is a great exterior paint color. The right color on your home can significantly influence buyers and maximize curb appeal. By understanding home staging principles and staying current with paint trends, you can ensure your home stands out among others.

Keep reading to learn about how to properly choose paint colors that sell!

Our paint visualizer package is perfect for homeowners that want to upgrade their home in preparation of selling. If you do need help with other aspects of your exterior, we’ve got you covered there too. Learn all about our virtual exterior design services and exterior design package.

Our designers only use and recommend products that we know, love, or would use on our own properties. When you buy through our links, we may earn a commission, at no cost to you. 

Virtual rendering showing a blue exterior paint color paired with white windows and wood cladding.

Why exterior paint matters in home staging

In home staging, the exterior sets the tone for the entire viewing experience. Potential buyers often form opinions before ever stepping inside. A fresh, inviting façade signals that the home is well-maintained, increasing perceived value. The colors you choose can also evoke specific feelings, from warmth and security to sophistication and luxury. When it comes to listing photos of your home, the exterior is a scrutinized detail many buyers take into consideration before scheduling a visit. You also want the photos to look as clean and polished as possible, so the exterior can really shine with the right paint color.

WE ALWAYS RECOMMEND SAMPLING AND TESTING PAINT COLORS BEFORE COMMITTING. FACTORS SUCH AS NATURAL LIGHTING, UNDERTONES, AND YOUR PROPERTY’S FIXED ELEMENTS WILL HAVE A SIGNIFICANT IMPACT ON HOW A COLOR WILL APPEAR ON YOUR EXTERIOR. OUR FRIENDS AT SAMPLIZE OFFER EXTRA-LARGE 9 X 14.75 INCH PEEL-AND-STICK PAINT SAMPLES OF THE COLORS WE LOVE FOR EXTERIORS. ORDER YOUR ‘REAL PAINT, NO MESS’ SAMPLES FROM SAMPLIZE HERE.
Rendering of a white colonial style home with black shutters as an example of home staging with exterior paint colors.

Key home staging paint trends for 2025

The trends in 2025 will likely be a continuation of 2024’s popular shades, but expect some fresh styles as well. We predict 2025’s paint trends will emphasize natural influences, timeless elegance, and a bit of flair. Here are some specific colors to consider:

  • Warm neutrals: Think beige with hints of yellow or cream. These colors are universally appealing and blend well with various architectural styles.
  • Earthy greens: Yes, we’re still on the green trend and though it’s been around for a while, there’s no sign of it slowing down. Shades inspired by nature like sage or olive, create a calm, grounded aesthetic that allows a home to blend seamlessly with its surroundings.
  • Soft blues: Coastal-inspired hues add a sense of serenity and pair beautifully with white trim for a classic look.
  • Greige: One of the ultimate go-to hues, the blend of gray and beige remains a favorite for its adaptability to warm and cool color schemes on virtually any home style.
  • Brown: We saw the black exterior paint trend come and go, and now we have browns to thank as the happy medium.
  • Warm whites: Tried and true, there’s a reason white exterior paint colors stand the test of time. It’s a classic choice for a timeless look. Warmer whites are a bit more elegant than their crisper counterparts, but both are equally stunning.

Rendering showing a brightly colored front door as an example of a paint trend.

Tips for choosing colors that sell

Not every trendy color will suit every home. Take a careful look at the architectural style of your property and its environment. For example, traditional homes in greens and greiges are lovely. Contemporary designs look great in browns and whites, while cottages and farmhouses can get a modern facelift with soft blues and warm neutrals.

Don’t forget the accent colors! Accent colors can enhance specific features like trim, shutters, or doors. Front doors are fantastic ways to add personality to a home and can definitely be used to make a statement. Contrasting trim allows the central color to pop, whereas a monochromatic color scheme is subtle and elegant.

Take into account your geographical location. Coastal areas tend to favor breezy blues and whites like Sherwin-Williams® Alabaster and Benjamin Moore’s Boothbay Gray. Meanwhile, desert regions like the southwest, lean toward sandy neutrals. Additionally, mountain homes are fantastic with earthy hues like Sherwin-Williams® Greenblack or Black Fox.

Along with accent colors, don’t forget your roof! It plays a big role in the exterior’s visual impact. Make sure your exterior paint color complements your roof color.

A contemporary home with a shed roof, wood cladding, stone garage façade, and dark blue vertical siding.

How to test paint colors before committing

Obviously, the best way to visualize an exterior paint color is to use brick&batten’s paint visualizer package! Yes, we can create virtual renderings showing your home transformed with just paint, nothing more. Other ways you can visualize a new exterior paint color on your home is with paint swatches. Companies like Samplize offer extra large samples for exactly this reason. Be sure to look at the paint swatch at different times throughout the day.

Lastly, you can schedule a color consultation with a paint expert which can also save some time during the decision making process.

Virtual rendering of a brick rancher showing green as a paint trend.

Avoid common mistakes in home staging

  • While bold colors are striking and eye-catching, too much can deter buyers. Use bold hues sparingly for features like doors or shutters.
  • Make sure the paint color you choose is in compliance with the neighborhood homeowner’s association if you have one.
  • It’s smart to stick to three complementary colors. A palette cluttered with too many colors can feel chaotic and have a negative impact on curb appeal.

A modern home with a black garage door, black windows, lighting, and front door.

Why curb appeal matters in 2025

Buyers in 2025 value homes that feel welcoming and well-maintained. A gorgeous home-staging color palette portrays care and attention to detail. Its also aligns with broader paint trends that emphasize balance and connecting with nature.

A brick home with black shutters, white windows and trim, and a paver walkway lined with symmetrical landscaping.

The power of contrast and balance

Contrast draws the eye to the home’s best features, while balance helps the overall look feel cohesive and allows it to flow naturally throughout. Make sure to use color combinations that complement each other well.

Using contrast to highlight your home’s architectural features is a fantastic way to add depth and visual interest. By pairing light paint colors with darker hues, you can guide the eye to specific focal points.

Balance ensures your exterior doesn’t feel disjointed and chaotic. A balanced color palette ties the elements of the home together for a unified appearance.

Your home’s materials also play a role in creating contrast and balance. Pair your paint choices with these carefully. Brick, for example, is a bit tricky. We like to recommend whites, blacks, browns, and greens with brick to either play up or tone down brick’s harsh warmth.

A large white traditional home with a monochromatic color scheme, an arched black front door, and white windows.

Final thoughts on home staging with exterior paint colors

Choosing exterior colors that sell is a delicate balance of upgrading your home while still appealing to potential buyers. By focusing on paint trends and home staging principles, you can transform your home into a buyer’s dream. Remember, exterior paint isn’t just choosing a color; it’s a strategic decision to maximize appeal and increase value.

Take the time to choose wisely, and you’ll reap the benefits when the offers start rolling in!

Ready to get your home ready for the market? All we need are your answers to our short questionnaire for our designers to get started creating a custom design. We’ll even provide a shoppable resource list so getting started is as easy as clicking a few links. Get started here.

Author

Originally from Tennessee, Ami currently lives in South Carolina, which has been home since leaving the military in 2016. Interior and exterior design has always intrigued Ami, especially the styles and characteristics seen in other countries as an avid traveler and photographer. She lives for the renewal of older or historic homes that maintain their character, and regularly creates her own mood boards and virtual designs for inspiration or to help others with their spaces. Having always had a passion for design and following their work for years prior, Ami was excited to be brought onto brick&batten’s team of writers. Her writing endeavors actually started in an academic/scientific setting, then in a regulatory aspect. Writing about paint colors, emerging or current trends in exterior design, and so much more revolving around something she’s always enjoyed was a fun and welcomed change!

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